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Virtika Goggles

Customizable fog & scratch resistant Italian made optics. Lifetime warranty.
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Women's Gear

Women’s specific gear designed by Olympian Keri Herman. Built for riding, cute enough to wear out.

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The best gear on the f*cking planet. Sold direct, for half the price.

Designed in the USA.

More functional, more comfortable, more waterproof …
“hell, it might even get you laid”

What Makes Virtika Different?

Rider Driven

Founded in 2009, Virtika was the brainchild of professional athletes that demanded better gear for less money.

Staying true to our roots, we continue to evolve and grow through customer feedback and rider input.

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OVER $99 IN THE US
OVER $299 INTERNATIONALLY

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HARD GOODS — LIFETIME
SOFT GOODS — 1 YEAR

2024 Best Sellers

Customer Reviews

Warmest Gear

My hole life Im cold skiing here in Québec. Finally I find warm steezy outerwear that is good for very cold winter.

François

Versatile

I bought a Signature jacket for winter, planned to buy a shell for spring- NOPE! With the zip off sleeves and 6 vents, I’m comfortable year round. Thanks guys!

Clay Fornarov

Incredible Quality

I’ve been buying Virtika for years, the quality is incredible. I’ve skied through trees and slid across rocks and no rips or tears, the stuff is bullet proof!

Mark G

So Many Features

I’ve never seen outerwear with so many useful features, my favorite is the hidden inner phone pocket that you can access from the main zipper flap

Susan Brown

Meet the Founder

“Truly a bunch of misfit, rag-tag, miscreants. Someone should lock them up.”

CONCERNED PARENTS EVERYWHERE